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By Susanna, on February 7th, 2013
Ancient Bristlecone Pine literally thousands of years old. Cliche? I think not.
The older I get the more cliche I have become. I guess I never realized that all those cliches that have caused an involuntary grimace have only endured because they are too true to fall out of use. I didn’t know that
Continue reading Cliches
By Susanna, on May 8th, 2012
One of the most valuable things a writer can learn about the craft of writing is clarity. Being straightforward and clear is a challenge for many writers, myself included. It is easy to think that your readers live inside your head with you and you don’t have state your ideas clearly and you can use
Continue reading How to Achieve Clarity in your Writing
By Susanna, on May 1st, 2012
I have been contemplating starting my own copywriting business. I have been writing for years now but I haven’t done anything like this before. Mostly stories and poetry. I wanted to do something that was within my skill sets but outside my comfort zone. I decided that copywriting would definitely push me outside my comfort
Continue reading Copywriting-Is it for Me?
By Susanna, on May 1st, 2012
One of the biggest challenges I face as a modern day writer is the juggling act of writing and marketing–or rather writing while marketing. With today’s internet, social media and the changing world of publishing, writing and marketing are inextricably linked. But I personally don’t know too many writers that would rather be out promoting
Continue reading Balancing Act: Writing and Marketing
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